Supply Chain Management Case. Introduction • jose maria castellano rios was the chief executive officer of the spanish apparel company inditex. And each one of them play an important role.

In the current era of technology and the internet, the business has become very complicated and complex. The analysis used to measure the position of company in the market is done by using pestle analysis, provided in display a. The rapid growth experienced by a leading manufacturer of personal navigation products was complicated by huge demand.